A pottery brand that goes against the grain

Being creates a sense of adventure and nostalgia in the pottery industry. They believe that every part of us should be an expression of our deepest self.

THE BRAND WORLD

From the way we dress to the way we decorate our spaces, Being loves to see bold, confident aesthetic elements.

We aim to foster personal creativity as a form of therapy for those who intentionally go against the grain, through stand out, retro inspired pottery pieces..

Being’s community classes, personalized pottery painting sessions, and pottery pop-up shop experiences became a popular bucket list item for those seeking joy in creativity and self-expression.

When we say we care, we mean it. Being has a community program that teaches single moms to create sets of our multi-use pottery containers. Visit our studio to paint your set, and use it as you please. 

THE BEHIND THE SCENES

This brand is targeting a GenZ generation. Their buyers place more value on experiences than stuff and love the fact that they can join interactive, practical pottery experiences. 

It is important to them that the companies they support, care about more than their own pocket and prosperity. The fact that Being creates opportunities for single moms to learn a skill and generate an income, WHILE expressing themselves through an art form, makes the target audience feel like they are part of something bigger.

GenZ’ers feel drawn to nostalgic design from when things were simpler. They are looking for slower choices, without losing their identities as young, fresh, and bold humans with big ideas and plans for a brighter future.